short_name manifest properties are short, plain text strings that identify the app.
You can specify locale-specific strings for both fields; see Internationalization for details.
name (maximum of 45 characters) is the primary identifier of the app and is a required field.
It is displayed in the following locations:
- Install dialog
- Extension management UI
- Chrome Web Store
short_name (maximum of 12 characters recommended) is a short version of the app's name. It is
an optional field and if not specified, the
name will be used, though it will likely be truncated.
The short name is typically used where there is insufficient space to display the full name, such
- App launcher
- New Tab page