Accessible generated content

  • DON'T use content to convey meaningful text (labels, state, instructions) — keep that in the DOM (WCAG F87). The alt text argument is harm reduction for cases where decoration accidentally carries meaning, not a license.
  • Use the alternative text argument of content to provide alt text for screen readers. E.g. content: url(cloud.svg) / "Save";
  • Use content: "text" / ""; to prevent purely decorative text from being announced to screen readers.
  • DON'T use an empty alt text argument for images — they're already presentational by default. E.g. this is wrong: content: url(cloud.svg) / "";.
  • DON'T use the alt text argument to describe emojis unless the description differs from the official emoji name. E.g. don't do content: "🎉" / "celebration";, but content: "🎉" / "Yay!"; is fine.

ONLY use the alt text argument when the text is different than the primary value and is not already present in the DOM. I.e. this is wrong:

HTML:

<button class="save">Save</button>

CSS:

button.save::before {
  content: url(cloud.svg) / "Save";
}

A screen reader would read it out as "Save save".